The primary point of Podcast Land is to help listeners find great new podcasters to enjoy. While I do that, I’m also trying to earn enough money to keep the site running. When possible, I use affiliate links to Apple iTunes and other websites. That means I could earn money on links throughout the site. For example, when you click a link to see a podcast on iTunes, it’ll register with Apple that I sent you there. If you happen to buy anyone on iTunes, I’ll get a commission on that sale. The commission isn’t a lot but it’s money on the table that’s worth collecting.
The great thing about this is that all podcasts have iTunes links, so it shouldn’t effect how podcasts are promoted on the site. However, in the interest of transparency, it’s important that you know how things work here.